Education website checklist

Convert parent enquiries into applications. Preview.

Project plan

From first conversation to working outcome.

Who it is for

School leaders and education marketing professionals

Make sure your school website answers parent questions and removes barriers to applying

Preview

A practical checklist of the information, proof and next steps that parents actually look for when choosing a school. Use this to audit your website and plan improvements that convert more enquiries.

Covers: what parents need to know, what proof they need to see, how to reduce friction in the application process and where to position key information.

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