AVY
Founder
Avy helps businesses get clear on where they are now, where they are heading and what their brand needs to do next.
He turns ambition, noise and competing opinions into a direction people can act on.
About AVY®
Good work deserves to be seen properly.
AVY® brings together senior designers, strategists and developers.
Some clients bring us in for a project. Others keep us close as an extension of their marketing team.
Where the work shows up.
We work across the places a business gets judged: the brand, the website, the proposal, the campaign and the details people notice before they decide whether to take you seriously.
Founded by Avy Pruthi
Close to the work.
Avy leads the thinking, creative direction and client relationships. He works closely with founders and marketing leaders to get to what matters, then makes sure the work holds together when it reaches the real world.
The people behind AVY®
Different disciplines. One direction.
Good brands are not built by one perspective.
They come from clear thinking, strong creative judgement and the practical ability to make the change real.
Ed
Head of Design
Ed turns clear direction into a brand people can recognise, understand and remember.
He brings strategic thinking into the identity, ideas and creative detail that shape how a business is experienced.
Bij
Full stack developer
Bij helps make sure the work performs where it matters.
He brings the digital thinking and technical capability needed to turn the strategy and creative direction into a website and digital presence that works in the real world.
Penelope
AVY® Personal Assistant (AI)
Trusted partners
Some projects need more than brand, design and digital. When they do, AVY® brings in trusted specialists.
Dr Habib Bacha
Founder, Credo Communications
With more than 20 years in strategic communications and public relations, Habib has advised government entities, financial institutions, multinational companies and senior leaders across the Middle East.
He founded Credo Communications in Abu Dhabi, supporting clients with reputation, media relations, corporate communications and public affairs.
Abdullah Cam
DESIGNFIRM, Frankfurt
Architecture, industrial design and specialist project support for work that needs to exist beyond the screen.
The core team stays close. The right people come in when the work needs them.